Etoile “La boutique” showcases What’s Hot Now 2011
Dubai’s most glamorous flocked yesterday to their favorite fashion store Etoile “La boutique” at the Mall of the Emirates to attend the seasonal ‘What’s Hot Now’ event.
Trendsetters ensure they highlight this event on their calendar as it always promises to be the style event of the season, with a particular emphasis on the hottest straight-off-the-catwalk looks and most coveted pieces.
‘What’s Hot Now’ 2011 kept the discerning clientele of Etoile “La boutique” two steps ahead of the fashion pack during the festive season with an exciting and interactive ‘Ladies’ Night Out’ theme.
A chic female DJ and fashion-inspired mock-tails completed the stylish and trendy setting.
Dubai’s sharply-dressed ladies were able to perfect their ‘Glamour Closet’ for any festive event; from a sophisticated afternoon tea, to a spectacular cocktail reception to a red-carpet gala dinner.
The excited guests were able to explore the carefully selected pieces from the hottest international designers to the trendiest, cutting-edge collections to find the look for every occasion.
Seasoned stylists, professional models and well-versed fashion bloggers were on hand to help guests fashion the perfect look for their chosen occasion. This one-of-a-kind look, donned by the model, was then photographed, personalized with the guests name and uploaded by the blogger.
No wonder Etoile ‘La boutique’s annual inside track into the most sought after items from the world’s catwalks, showcased in its signature, sumptuous and ultra-luxurious surroundings, gathers excitement and momentum every year!